Google buys Urchin
Urchin, one of the bigger web analytic tools, has been bought by Google.
This acquisition allows for Google to better serve its webmaster community – better tracking for AdWords and AdSense.
With so many tools underneath its roof, Google is building quite a resource for the general webmaster. Publishing, Advertising, Tracking all from one source.
Barry has a good review of Urchin’s features.
Here’s the Press Release.