Director of SEO for Shopzilla, Inc..


My current interests include online publishing, blogging, web standards design, usability, and search engine marketing.


About Social Patterns

What is Social Patterns? It’s my personal site, which mainly consists of search engine news and search engine marketing discussion. I will also talk about blogging and its impact on the web. I hope that my site will become a resource for search engine marketing experts, search engine optimization experts, and general internet marketers.

I encourage participation here, so please feel free to join in on any discussion going on here.

Everything here is my personal opinion and does not represent the views of Shopzilla, Inc., its management, or employees.


I fully respect the privacy of my readers.

I do require that anyone who posts comments to provide an email address. This is to prevent spam and allow me to reply back to comments personally. Email addresses will not be shared, in any shape or form with anyone else without permission.

Contact Michael Nguyen

You can contact me at dyn4mik3 {at} gmail {dot} com.

14 thoughts on “About

  1. Hola Michael! Jennifer pointed me to your site. This is wonderful. I am so glad that at least one of you from the old tech team is so interested in R & D. Did you know Rhoda posted your links about Google Sitemap submission in the WRC?

  2. Hi Chantal, thanks for dropping by and for the nice comments! Yeah I’ve been keeping track of the search engine marketing space very regularly.

    Drop by from time to time and leave some comments. Would really like to get your opinion on some of the topics.

  3. Hi Mike,

    How’s it going? This is Jennifer . . .

    I think it would be interesting if you commented on the phenomena described in this article:

    The company I am working at now, uses its own software to send out email campaigns, and is able to tell if an email was merely opened. I am not sure how they do this. I would like to know.

    I think people presume that knowledge of whether they have opened an email (and how many times) is private and do not realize that this invasion of privacy is probably very widespread.

    What are your thoughts on this?

  4. Hey Jennifer,

    Typically marketers will use a web beacon to track email campaigns. A web beacon is usually a small transparent image (1×1 pixel) that is placed in an email.

    So whenever the email is opened, the web beacon is opened and that way someone can tell how many times the email was opened and gather tracking stats.

    You can avoid this by using an email client that does not load html images.

  5. Great site, Mike! I was led here when I tried to read up on the Alexa Web Search Platform Beta. I will bookmark your site and check back regularly for more news on search engines. – The

  6. at SES NYC – one company has getting around the turning off of HTML Images, by putting a URL in the email – just the URL – apparently enough people are clicking (or Copy and Pasting)if there is a persuasive Subject in the emails

  7. I am glad I found your blog. I saw it linked on SEJ.
    Very useful information presented in a very readable manner.
    Keep up the good work.

  8. Michael, just a quick thank you for your generous act of helping me figure out what was wrong with my blog sidebar. You were spot on (it was the bloglines generated blog roll that caused the long line – so you helped me see I was even LOOKING in the wrong place) and FAST! Thank you so much. As promised, you have my undying gratitude and I owe you a favor. Please feel free to call on me if I can return the kindness.

  9. Hi Michael,

    I’ve just come across this blog and took a look at your main website (SEOinc) and was wondering if you also provide a web site design service, or purely focus on the SEO side of things after the site has been designed?

    Many thanks,


  10. Pingback: Search Engine Land: News About Search Engines & Search Marketing

  11. Pingback: Testing Anchor Text and Crawling - Social Patterns

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